The essential marketing guide for vegan and plant-based business leaders
The global vegan and plant-based industries are expanding fast. Billions of dollars are being invested in companies that align with sustainability, ethics, and innovation. But in such a competitive space, how can your brand stand out?
Vegan Marketing Success Stories by Sandra Nomoto is the first book to focus exclusively on marketing vegan businesses and plant-based brands. Drawing on real-world case studies from industry leaders around the world, Nomoto reveals proven strategies for achieving visibility, trust, and long-term growth.
This vegan marketing book will teach you to:
- Apply the marketing strategies that successful vegan companies use today
- Integrate digital marketing, social media, and public relations into a cohesive plan
- Budget effectively and use low-cost marketing tactics to grow your reach
- Avoid common pitfalls from the lessons of other ethical entrepreneurs
Whether you’re a vegan business owner, marketing professional, or plant-based startup founder, this book will help you create powerful, purpose-driven campaigns that inspire action and build community around your mission.
Packed with insights from companies that have weathered challenges—from the pandemic to rapid industry shifts—Vegan Marketing Success Stories shows exactly how ethical brands can thrive in today’s changing marketplace.
If you’re ready to grow a profitable, sustainable, and values-driven business, this book will guide your marketing every step of the way.
Featuring case studies & stories of 90+ vegan companies, including Alpro, Animal Justice, Atlas Monroe, Farm Sanctuary, Mid-Day Squares, NutritionFacts.org, Rich Roll, Switch4Good, THIS, Vegan Hospitality, Vegans, Baby, Vegan Supply, VFC, and We Animals.
“In depth, engaging, and immediately applicable, Vegan Marketing Success Stories will be a boon to your business, whether you’re a startup or already making waves.”
—Victoria Moran, Chief Compassion Officer, Main Street Vegan Academy
2023 Vegan Choice Award winner
“The author has skillfully organized the material so that readers can jump from one topic to another without being overwhelmed by too much information at once. The case studies from other companies provide tangible examples of marketing techniques that are practical and affordable.
“Every vegan business should pick up a copy of this book. It’s simple and straightforward marketing wisdom that will help your vegan business grow, and that means more money going toward more ethical products and practices. It’s truly a win-win all around!”
—Louise Jane, CEO, The Vegan Choice Awards
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The Only Public Relations Guide You’ll Ever Need is a comprehensive, self-guided workbook on how to incorporate good public relations into your business, whether you’re pre-startup or have been running a corporation for decades. It’s a map that blends new communication methods with responsible and earnest counsel, sourced from PR and business experts alike.
A raucous notebook for the brazen wanderer
Your motivation to write down your genius ideas, lingering thoughts, lofty goals, memorable dreams, bucket list, big vision, or master plan while making a bold statement.
Canadians may purchase my last pink “Yes, I journal. Deal with it.” journal above (it is no longer in stock on Amazon.)
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